Baby Food Market Size, Opportunity, Growth by Top Key Players Nestle, Danone, Hero Group, Friesland Campina


Baby Food Market by Product Type and Distribution Channel: Global Opportunity Analysis and Industry Forecast, 2021-2027.

PORTLAND, OR, USA, March 11, 2022 / — Babies have traditionally been fed home-cooked soft foods, a practice still popular in both underdeveloped and developing countries. However, increasing urbanization and changing lifestyles have increased the demand for packaged baby food in different societies and cultures. These foods are given to babies aged four to six months and two years. Rising nutrition awareness, increase in organized retail marketing, urbanization coupled with significant increase in the number of working women are key factors driving the growth of the baby food market. Concerns over food security, declining birth rates, and the practice of giving babies home-cooked foods are major restraints in this market.

The global baby food market size was valued at USD 67.3 Billion in 2019 and is projected to reach USD 96.3 Billion by 2027, growing at a CAGR of 6.0% from 2021 to 2027.

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Rising urban population, changing lifestyles of individuals due to huge increase in disposable incomes is the major factor driving the overall growth of the global baby food market. In addition, the increase in the population of women in the workplace leaves less time for food preparation and nursing of infants, which in turn demands quality food for their baby. Packaged baby foods are popular in urban areas because they provide an adequate amount of nutrition for infants.

Majority of parents prefer homemade baby food over packaged baby food for their infants. However, this trend has changed due to time constraints for food preparation due to the increased participation of women in the workplace and growing concerns about the nutritional value of home-cooked foods. Moreover, the high price of baby food products has limited their adoption among middle income groups. Additionally, home-cooked foods are preferred by duel consumers in rural and isolated areas, due to the lack of awareness of these products. However, promotional campaigns and affordable baby food products would lead to an overall increase in market revenue generation.

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Market players have adopted business expansion and product launch as the main development strategies to grow their market share, increase profitability and stay competitive in the market. Key players profiled in the report are Nestle, Danone, Perrigo Company Plc, Mead Johnson & Company LLC, Abbott Laboratories, Hero Group, Bellamy Organics, Hain Celestial Group, Campbell Soups, and Friesland Campina.

Main benefits for stakeholders

The report provides a quantitative analysis of current baby food market trends, estimates and market size dynamics from 2019 to 2027 to identify current opportunities in the baby food market.
Porter’s Five Forces analysis highlights the ability of buyers and suppliers to enable stakeholders to make profit-driven business decisions and strengthen their supplier-buyer network.
In-depth analysis and market size and segmentation help determine the market potential.
Major countries in each region are mapped according to their market revenue contribution.
The positioning of market players segment facilitates benchmarking and provides a clear understanding of the current position of market players in the baby food industry.

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